The success of an Internet Marketing Website depends to a great extent on the targeted traffic the website is able to generate. This is where the Website Promotion Strategies adopted by the webmasters play a very significant role in boosting their sales and popularity. The consequences of neglecting these website promotion strategies means only one thing. You loose to your internet marketing competitor.
The more number of website visitors you are able to attract by promoting your website, the more chances you have of benefiting from their visit. Promoting your website methodically and systematically over a period of time by following the 7 Website Promotion Strategies enumerated below will help you build a substantial following of loyal visitors and customers you have been longing for.
1. Grab users when they are looking out for Topics and Products:
The internet is chock-a-block of people searching for topics or products. If your website is most relevant to what they are searching for, and has very useful, valuable and unique content then they will find you. A constant review and updating your website is absolutely necessary to keep your website visitors interested in your site.
2. Emails:
Emails are considered to be the most effective way to get repeat visitors to your website and also get new customers. This can be done by having a newsletter and organizing an opt-in list.
3. Getting users and visitors to Promote your Website:
A way to get your users and website visitors to promote your site is to get them involved. This can be done in two ways. One is to provide a “tell a friend” image in your site and request them to email a friend if they liked you website or product.
The other way is to obtain referrals from your users or clients. Referrals are one of the best Website promotion strategies adapted by top marketers.
4. Getting visitors to "Bookmark".
Encourage visitors to add your website to their "Favorite" list or "Bookmark" your site, thereby creating opportunities for return visits.
5. Taking Immediate Action:
Another strategy to adopt is to encourage your website visitors to take immediate action by "clicking" or "requesting" when the information in the ad. or email is fresh in their minds.
6. Avoid Graphics and Delayed Actions:
When users appear on your website and click on something, they should know what they are in for. Vague section heads, only add confusion and desperation in the minds of the user. Always be very clear when naming section heads and other links. Also avoid having too many graphics.
7. Freebies and Special Promotions:
Giving away freebies and other special promotions whereby your website visitors could benefit financially are additional website promotion strategies you can adopt.
Most successful internet marketing webmasters adopt these website promotion strategies. They are of course done in a very subtle manner. Why not adopt these same website promotion strategies for your websites too and reap the benefits.
Copyright © 2006 Kanaga Siva
Monday, October 19, 2009
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No Internet marketing strategies are complete with taking the time do proper search engine optimization. What this means, essentially, is that a set of words or phrase are established which define the subject matter of a website, and those keywords are then used to associate the website content to other websites, and vice versa. This creates what is known as relevance, which establishes the website in major search engines according to how well relevance has been established for the keywords used
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